Question Description
I’m working on a management exercise and need an explanation to help me learn.
Answer the following questions in as great detail as possible:
1. What would happen to a business without a marketing strategy? Why?
2. Why is segmenting a niche market so crucial for small business?
3. What types of data should be collected and analyzed in order to get a clear picture of the market
for the good or service being produced?
4. What do you think is the biggest limitation for small businesses conducting market research?
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